B2B Marketing Consultant
Job Description: • Lead Strategic B2B Engagements — Design and implement data-driven marketing strategies that span the entire buyer journey—from awareness to advocacy—leveraging Adobe’s AEP stack. • Bridge Strategy and Technology — Translate marketing goals into actionable use cases that connect AEP capabilities (AJO, RTCDP) to pipeline growth, customer retention, and ROI. • Consultative Partnering — Serve as a trusted advisor to enterprise clients, facilitating workshops, defining business requirements, and aligning marketing activation with measurable outcomes. • Customer Journey Design — Develop segmentation frameworks, orchestration plans, and personalization strategies rooted in data insights and behavioral triggers. • Operational Maturity & Roadmapping — Create and implement strategic roadmaps that enhance digital-marketing operations, data governance, and omnichannel activation. • Drive Measurable Outcomes — Ensure every engagement ties back to business value—improving conversion, engagement, retention, and overall marketing performance. Requirements: • 7+ years of experience in B2B marketing, marketing strategy, or marketing-technology consulting. • Demonstrated expertise with Adobe Experience Platform (AEP), ideally AJO and RTCDP. • Proven success designing and executing data-driven customer engagement programs across the full buyer journey. • Strong ability to translate complex business goals into measurable marketing use cases. • Excellent presentation, communication, and facilitation skills—able to influence senior stakeholders and drive consensus. • Background in MarTech ecosystems (Adobe Experience Cloud, Marketo, Salesforce, etc.) strongly preferred. • Passion for connecting technology, creativity, and business impact. Benefits: • medical, dental and vision insurance • life insurance • disability • paid time off • 401(k) Apply tot his job