Content Strategy Director

At AKQA we believe in the imaginative application of art and science to create beautiful ideas, products and services. With an entrepreneurial and collaborative approach, we design adaptive digital services and applications that capture the imagination, delivering impressive returns for our clients. Content strategists at AKQA are curious thinkers who want to investigate, understand and organize to create a better future, with a specific focus on the content that powers our clients’ experiences. To us, content is more than words on a screen; it is the story and information that drives our clients’ brands and products forward. In this role, the Freelance Content Strategy Director will lead the end-to-end content experience for a flagship .com homepage and connected app ecosystem for a household-name, global consumer brand with millions of daily visitors. Responsibilities span auditing current experiences, identifying gaps and opportunities, defining an ideal-state vision, and developing a pragmatic roadmap to get there. The Director will work closely with senior client stakeholders and an integrated AKQA team to formulate and deliver smart, tailored content frameworks, recommendations and systems that serve our clients’ needs across digital products, apps and .com. ROLE REQUIREMENTS • 8+ years’ experience in content strategy for digital products, apps and .coms, with a portfolio that demonstrates structured thinking and outcomes on complex, high-visibility consumer experiences (homepage leadership strongly preferred) • Strong writing and editing skills, with the ability to define voice, tone, messaging hierarchies and editorial guidelines for product and marketing surfaces • Demonstrated ability to analyze user, client and business needs and develop relevant content strategies, frameworks and taxonomies that measurably improve outcomes • Comfort consuming large quantities of research and data—behavioral, consumer, industry and academic—to inform perspectives, set KPIs and partner on measurement • Experience driving content for high-traffic surfaces: information architecture, navigation, personalization, SEO, accessibility, experimentation (A/B and multivariate) and content operations • Proven success working cross-functionally with strategists, product managers, user experience designers, copywriters, creatives, engineering and analytics • Strong presentation skills: crafting persuasive narratives and presenting to senior clients and internal leadership • Knowledge of contemporary work in advertising, communications, marketing and product development, including agile delivery and governance • Ability to take responsibility for on-time deliverables and expertly crafted perspectives within an accelerated timeline (ASAP–Dec 19) QUALITIES AND CHARACTERISTICS • Undaunted by the unknown; ambiguity sparks your curiosity and accelerates your learning • A love of hard problems and a drive to inspire new ways of thinking across teams and stakeholders • A passion for transforming large amounts of disorganized information into clarity through structure, rigor and systems • Deep affinity for the end user or consumer, with empathy that translates into usable, valuable content experiences • Extreme attention to detail coupled with the ability to zoom out to a compelling strategic narrative • Phenomenal communication skills and the ability to partner with senior clients and executive stakeholders • 8+ years working across digital experience, brand experience, customer experience or communications—an intersection of more than one is ideal; experience with commerce, membership/loyalty programs and mobile app ecosystems is a plus • Self-directed and proactive in a remote setting; comfortable operating in a fast-paced, high-visibility environment Dates & Rate • Engagement: ASAP through December 19, 2025 • Job model: Remote • $100–$125 per hour, depending on experience We believe great work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach including required in-office days. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. AKQA is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. Apply tot his job