Creative Strategist At DTC Ecommerce Brand

Remote, USA Full-time
Creative Strategist (DTC Ecommerce / Direct Response) About Us We’re a scaling 8-figure DTC ecommerce brand that thrives on world-class creative and data-driven growth. Our marketing philosophy is simple: powerful storytelling backed by deep research and performance data wins every time. We’re looking for a Creative Strategist who combines direct response marketing, copywriting, creative strategy, and customer psychology into a single formula — winning ads that scale. This is role has a clear path to becoming Head of Creatives or Growth Marketer, based on performance if you would like. ⸻ Role Overview You’ll be the driving force behind our creative performance — leading concept ideation, market research, and strategy. You’ll have "ownership" of your creative pod, oversee the production of new ad concepts, and collaborate across teams to create high-converting ads and funnels that drive real revenue growth. ⸻ Deliverables • 10–20 ad briefs per week (video + static) based on data, research, and testing insights • Oversee your creative pod: video editors, static designers • Align ad creative strategy with funnel and landing page performance • Lead weekly creative meetings to share wins, insights, and next steps ⸻ Responsibilities • Conduct deep market and customer research to uncover emotional drivers and insights • Reverse-engineer top-performing ads across competitors and categories • Write and guide ad briefs that combine strong hooks, copy, and structure • Write landing pages to improve RPV and CVR • Continuously track, analyze, and iterate on creative performance data • Push for creative diversity, bold testing, and new angles that capture attention ⸻ Requirements • Must have experience working with 8-figure DTC ecommerce brands or direct response agencies • Must have made winning ads that spent over $100k in ad spend or more • Deep understanding of landing pages, advertorials, and funnels • Strong grasp of copywriting, psychology, and customer avatars • Must have read Breakthrough Advertising by Eugene Schwartz • Bonus: Taken professional creative strategy programs (e.g., Evolve, AdStrong, etc.) ⸻ What We’re Looking For • Hungry, ambitious, and obsessed with making winning ads • Thinks like a marketer, not just a creative — data + story-driven • Wants to grow with the brand and be part of something big • Confident leading a team and collaborating across multiple pods • Deep understanding of the balance between creative and performance ⸻ Compensation $4,000 – $6,000/month Performance Bonus: % of ad spend tied to creative performance ⸻ How to A p ply Send us: Y our port folio or case studies of top-performing creatives (include ad spend, ROAS) Apply tot his job
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