Digital Content and Marketing Specialist

Marketing Specialist Job Description Job Overview Home Technology Experts is a leading audio video integration firm in with offices in Southampton and Manhattan. We are hiring a Digital Content and Marketing Specialist to join our team. If you're a passionate self-starter, Home Technology Experts is a perfect place to grow your career. Apply today! To be successful as a marketing specialist, you must be highly self-motivated, proactive, and have a working knowledge of current marketing tools and strategies in order to execute successful marketing campaigns. Responsibilities for Digital Content and Marketing Specialist • Developing marketing campaigns based on research, consumer behavior, and industry standards • Determining the best ways to reach target audiences through various media channels such as radio, television, magazines, social media, and online advertisements • Conducting research to identify potential customers and determine their needs, interests, and buying habits • Implementing a companys marketing plan by designing brochures, catalogs, or websites • Promoting products or services through sales campaigns, trade shows, and public relations activities • Creating and maintaining an online presence for the company through a website, blog, or social media sites such as Facebook or Twitter • Analyzing data to determine what is working well and what can be improved upon in order to improve performance in future campaigns • Working with designers to create advertisements, brochures, catalogs, or other promotional materials • Researching new trends in technology, industry standards, and customer preferences in order to create effective marketing strategies Qualifications for Marketing Specialist • Bachelor's degree in business administration, marketing, communications, or a related field • 2-5 years of experience in marketing • Strong knowledge of various marketing and analytics tools such as Marketo, Google Analytics, CRM systems (e.g. Salesforce), and content management systems • Excellent analytical skills and a knack for data analysis • Strong written and verbal communication skills • Skilled in writing and editing content with an attention to detail • Strong prioritization, organization, and project management skills • Ability to travel to the Hamptons occasionally Benefits: 401(k) 401(k) matching Dental insurance Health insurance Paid time off Vision insurance Schedule: Monday to Friday 8am to 4pm (can be flexible) Supplemental pay types: Bonus pay Apply tot his job