Digital Marketing - PPC Advertising Manager

We are looking for a PPC Advertising Manager who thrives on data, optimization, and driving measurable results. This role is responsible for building and managing high-performing paid media campaigns that deliver strong ROI, accelerate lead generation, and fuel revenue growth. The right candidate is both strategic and hands-on, with the ability to analyze performance data, uncover insights, and take immediate action to improve campaign efficiency and effectiveness. Key Responsibilities • Own Performance Metrics: Manage campaigns with a focus on hitting and exceeding ROAS, CPA, and lead/conversion targets. • Campaign Execution: Build, launch, and optimize paid search, display, remarketing, and social campaigns across Google Ads, Microsoft Ads, Meta, LinkedIn, and other platforms. • Continuous Optimization: Run A/B tests, refine audience targeting, adjust bidding strategies, and optimize landing pages to maximize conversion rates. • Budget Management: Allocate and scale budgets to maximize ROI while maintaining efficiency. • Analytics & Reporting: Track performance daily, analyze data, and provide clear, actionable insights to stakeholders. • Growth Focus: Identify new channels, ad formats, and strategies to expand reach and improve lead quality. What Success Looks Like • Meeting or exceeding monthly and quarterly KPIs for CPA, ROAS, CTR, and conversions. • Driving sustained growth in qualified leads and sales pipeline contribution. • Improving Quality Scores, reducing wasted spend, and increasing efficiency across campaigns. • Delivering clear, actionable performance reports that tie PPC efforts directly to business outcomes. Qualifications • 3–5+ years of hands-on PPC campaign management experience. • Proven ability to manage budgets monthly with strong ROI results. • Deep knowledge of Google Ads, Microsoft Ads, and paid social platforms. • Strong analytical skills; advanced proficiency in Google Analytics, Tag Manager, Looker Studio, and Excel/Sheets. • Experience with CRO (conversion rate optimization) and landing page testing. • Google Ads or Microsoft Ads certification preferred. Created at 2025-05-31 19:24:37 Updated at 2025-09-20 15:33:24 Location: Remote (International); Open positions: • Buildmyplace - Amazon Brand Manager • Buildmyplace - Marketing SMS/Email Specialist - India • Buildmyplace - Philippines Recruiter • Buildmyplace - Marketing Amazon/Marketplace Manager • Buildmyplace - Tele-Marketing Sales Rep/Inside Sales India • Buildmyplace - Sales Manager - Philippines • Buildmyplace - India Recruiter • Buildmyplace - Sales Process/Fractional Sales • Buildmyplace - Tele-marketing Sales Rep/Inside Sales - Louisville • Buildmyplace - Marketing Manager - India Apply tot his job