**Experienced Full Stack Software Engineer – Web & Cloud Application Development at blithequark**

Are you a skilled software engineer looking for a challenging and rewarding role in a dynamic and innovative company? Do you have a passion for designing and developing cutting-edge web and cloud applications? Look no further than blithequark, a leading organization in the industry, where you can leverage your expertise to drive business growth and success. **About blithequark** At blithequark, we're on a mission to become the best carrier in the history of flying. Our shared vision – Connecting People, Joining the World – is about more than just getting people from one place to another. It's about creating a better world, one flight at a time. As a global organization with a presence in many countries, we have a unique responsibility to elevate and provide valuable opportunities in the places where we work, live, and fly. And we can do that with a truly diverse and inclusive workforce. We're growing – in the years ahead, we'll be hiring thousands of people across every aspect of the airline. Our careers include a comprehensive benefits package designed to keep you happy, healthy, and well-traveled. From employee-run "Business Asset Gathering" communities to top-notch benefits like parental leave, 401k, and perks like space-available travel, blithequark is a truly unique work environment. Are you ready to take your career to new heights? **Our Marketing and Loyalty Team** Our Marketing and Loyalty team is the driving force behind blithequark's industry-leading brand and experience, supporting revenue growth by turning customers into lifelong blithequark flyers. Our marketing communications, research, and brand teams drive travelers' affinity and engagement with the blithequark brand. Our product, design, and service teams bring the blithequark brand to life in our clubs and on our aircraft, ensuring a consistent, world-class experience. And when customers choose blithequark time and time again, it's because our loyalty team has been working tirelessly to create an award-winning program. Our loyalty team manages blithequark MileagePlus, building travel and lifestyle programs that customers can engage with every day, and works with our Star Alliance partners to ensure blithequark can take you anywhere you want to go. **Key Responsibilities** As a Principal Architect – AdTech Customer Data & Identity at blithequark, you'll have the opportunity to be part of a fresh top-tier AdTech design team. We're looking for an exceptional leader to lead the development and execution of our customer persona system across AdTech platforms. In this role, you'll be instrumental in architecting a creative persona framework that enhances personalized customer experiences and drives targeted advertising efforts. The ideal candidate will apply their expertise in customer data platforms, persona charts, and universal identifiers to create a unified view of our customers, enabling precise ad targeting and activation on DSPs. If you're passionate about turning customer data into actionable insights and driving effective digital campaigns, we invite you to join our dynamic team and shape the future of our AdTech environment. **Key Responsibilities:** * Engineer and execute a comprehensive customer persona framework tailored to our organization's vision and objectives. * Stay up-to-date with industry trends, emerging technologies, and standard practices in AdTech, influencing the continuous improvement of our systems. * Apply solutions like customer data platforms and persona charts to create unified customer profiles and enhance personalization efforts. * Execute universal identifiers like UID 2.0, Match, and lean id to improve data interoperability and persona resolution. * Develop methodologies to collect, maintain, and leverage customer data effectively while ensuring compliance with data security regulations. * Collaborate with cross-functional teams, including marketing, IT, and data analysis, to drive strategy and achieve business objectives. **What We're Looking For** At blithequark, we value diverse experiences, perspectives, and backgrounds, and we encourage every individual who meets the minimum qualifications to apply. While having the "ideal" qualifications make for a stronger candidate, we empower applicants who may not feel they check all the boxes! We're always looking for people who will bring a fresh perspective to the table. **Essential Qualifications:** * Bachelor's degree in Data Science, Computer Science, Software Engineering, or related field * 8+ years of experience in a data innovation solutions design role * 3+ years of experience working in customer persona management * Broad experience in AdTech, with a proven history of designing and implementing large-scale ad delivery frameworks * In-depth knowledge of customer data platforms, persona charts, and universal identifiers * Strong understanding of cookie technology and its implications for digital marketing * Experience with data development strategies and tools * Strong critical thinking skills and the ability to make decisive decisions * Strong leadership and interpersonal skills, with the ability to collaborate effectively across teams * Experience with cloud-based services (e.g., AWS, Google Cloud) * Experience with data analysis tools for performance monitoring and optimization * Past experience with architecting solutions **What Will Help You Stand Out:** * Graduate degree in Software Engineering or Computer Science * Working experience ideally in a digital marketing or e-commerce environment * Data Clean Room experience is a plus * Experience with online customer data security and/or – including standard practices, and Consent/Persona Management tools **Compensation and Benefits** The salary range for this position is $132,000 to $193,600, depending on work-related, non-biased factors like experience, education, and skills. This range is based on a full-time schedule. blithequark is an equal opportunity employer. blithequark initiates, employs, trains, adjusts, and promotes without regard to race, religion, color, national origin, sex, sexual orientation, gender identity, physical ability, age, veteran status, and other protected status as required by relevant law. We will ensure that individuals with disabilities are given reasonable accommodation to participate in the employment process or screening, to perform essential job functions. **How to Apply** If you're a motivated and experienced software engineer looking for a new challenge, we invite you to apply for this exciting opportunity. Click the link below to submit your application. Apply Job! Apply for this job