Experienced Principal Architect - AdTech Customer Data & Identity – Innovative Leader in Digital Transformation and Customer Experience Enhancement at arenaflex
Introduction to arenaflex arenaflex is on a journey to become the best airline in the history of aviation, and we're excited to have you join us. Our shared purpose - Connecting People, Uniting the World - is about more than just getting people from one place to another. It also means that as a global organization that operates in many locations around the world with millions of customers and thousands of employees, we have a unique responsibility to promote and provide valuable opportunities in the places where we work, live, and fly. We believe that a truly diverse and inclusive workforce is essential to achieving this goal. About Our Marketing and Loyalty Team Our Marketing and Loyalty team is the primary force behind arenaflex's industry-leading brand and experience, supporting revenue growth by turning customers into lifelong arenaflex flyers. Our marketing communications, market research, and brand teams drive travelers' familiarity and engagement with the arenaflex brand. Our product, design, and service teams bring the signature arenaflex brand to life in our clubs and onboard our aircraft, ensuring a seamless, premium experience. And when customers choose arenaflex time and time again, that's because the loyalty team has been working behind the scenes to create an award-winning program. Job Overview We're looking for an exceptional Principal Architect - AdTech Customer Data & Identity to lead the development and implementation of our customer identity strategy across AdTech platforms. In this role, you will be instrumental in architecting an innovative identity solution that enhances personalized customer experiences and drives targeted marketing efforts. If you're passionate about turning customer data into meaningful insights and driving successful digital campaigns, we invite you to join our dynamic team and shape the future of our AdTech ecosystem. Key Responsibilities Design and implement a comprehensive customer identity strategy tailored to arenaflex's vision and objectives. Stay up-to-date with industry trends, emerging technologies, and standard processes in AdTech, influencing the continuous improvement of our systems. Apply solutions like customer data platforms and identity graphs to create unified customer profiles and enhance personalization efforts. Implement universal identifiers like UID 2.0, Match, and lean id to improve data interoperability and identity resolution. Develop strategies to collect, manage, and leverage customer data effectively while ensuring compliance with data security regulations. Collaborate with cross-functional teams, including marketing, IT, and data analysis, to drive alignment and achieve business objectives. Qualifications arenaflex values diverse experiences, perspectives, and we encourage every individual who meets the minimum qualifications to apply. While having the "ideal" qualifications makes for a stronger candidate, we encourage applicants who may not feel they check all the boxes! Minimum Qualifications Bachelor's degree in Information Technology, Computer Science, or a related field. 8+ years of experience in a data technology solutions architecture role. 3+ years of experience working in customer identity management. Extensive experience in AdTech, with a proven track record of designing and implementing large-scale ad delivery systems. In-depth knowledge of customer data platforms, identity graphs, and universal identifiers. Solid understanding of cookie technology and its implications for digital marketing. Experience with data optimization techniques and tools. Strong problem-solving skills and the ability to think critically. Strong leadership and interpersonal skills, with the ability to collaborate effectively across teams. Experience with cloud-based services (e.g., AWS, Google Cloud). Experience with data analysis tools for performance monitoring and optimization. Prior experience with architecting solutions. Preferred Qualifications Master's degree in Computer Science or Computer Programming preferred. Working experience ideally in a digital marketing or e-commerce environment. Data Clean Room experience is a plus. Experience with online customer data security an added advantage - including standard processes, and Consent/Identity Management tools. Career Growth Opportunities and Learning Benefits At arenaflex, we're committed to helping you grow and develop in your career. We offer a range of training and development programs, including mentorship opportunities, workshops, and conferences. Our goal is to provide you with the skills and knowledge you need to succeed in your role and advance in your career. Work Environment and Company Culture arenaflex is a dynamic and inclusive workplace that values diversity and promotes a culture of respect and empathy. We believe in creating a work environment that is supportive, collaborative, and fun. Our employees are passionate about what they do, and we're committed to helping them achieve their goals and pursue their passions. Compensation, Perks, and Benefits arenaflex offers a competitive salary range of $132,000 to $193,600, depending on work-related, non-discriminatory factors like experience, education, and skills. We also offer a range of benefits, including health insurance, retirement plans, and paid time off. Our goal is to provide you with a comprehensive compensation package that recognizes your contributions and supports your well-being. Conclusion If you're a motivated and experienced professional looking for a new challenge, we encourage you to apply for this exciting opportunity at arenaflex. As a Principal Architect - AdTech Customer Data & Identity, you'll play a key role in shaping the future of our AdTech ecosystem and driving business growth. Don't miss out on this chance to join our dynamic team and take your career to the next level. Apply now and become a part of the arenaflex family! Apply for this job