Freelance Field Marketing Manager - NAM - 3 months contract

Remote, USA Full-time
Your role and goals Are you a highly motivated, sales-focused field marketer ready to localize and leverage global marketing programs, create brand awareness, and drive pipeline conversion for our market in North America? Then you are what we need. Productsup is looking for an experienced Freelance Field Marketing Manager to support the team for three months, Jan-March 2026. You’d be playing a key role in developing and executing integrated marketing programs, both online and in-person events, and demand generation efforts for the North American market. Throughout the three months you will: • Get to know the marketing and sales teams and your main stakeholders and develop a strong understanding of the goals and initiatives that are key to success in the North American region • Build and execute high-impact localized campaigns and events for the North American market in partnership with your stakeholders to achieve KPIs, with a focus on pipeline generation and account expansion for our sales team • Create, maintain, and track event calendars, project plans, and reports, and communicate updates and results to relevant teams and management • Build the plan, pipeline, and local brand in close cooperation with the various central marketing resources: corporate communications, marketing operations, marketing programs, digital/social, and design • Own the pipeline targets (MQL, SAL, SQL, opportunities) and brand awareness metrics • Monitor and analyze campaign performance and event feedback, and provide insights and recommendations for improvement What you bring to the team • 5+ years of field marketing experience in a B2B SaaS environment • Degree in marketing, corporate communications, or equivalent work experience • Experience in event management is a must. Experience in organizing events like Shoptalk, NRF, eTail etc., is a bonus • Work independently and be able to plan and deliver against hard deadlines while managing several projects in an effective manner • Analytical mindset with proficiency in using marketing analytics tools to measure campaign effectiveness and make data-driven decisions • Tech-savvy and data-focused with a solid understanding of the online marketing and/or e-commerce industries • Experience with marketing automation software (HubSpot, Qlik, and Salesforce are a plus) • Strong communication skills, both verbal and written Apply tot his job
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