[Hiring] Associate Strategic Planner @Tinuiti
This description is a summary of our understanding of the job description. Click on 'Apply' button to find out more. Role Description The Associate Strategic Planner plays a crucial role in the strategic planning department, supporting the development and implementation of marketing and business strategies. This entry to mid-level position is ideal for a highly analytical and creative individual who is passionate about understanding consumer behavior and market trends. The Associate Strategic Planner will work closely with senior strategic planners and cross-functional teams to contribute to campaigns that drive brand growth and consumer engagement. • Conduct comprehensive market research and analysis to understand industry trends, consumer behavior, and competitive landscapes. • Translate findings into actionable insights to inform strategic decisions. • Assist in the creation of strategic marketing plans, including identifying target audiences, setting objectives, and outlining tactics that align with client goals and budget. • Work alongside senior planners and cross-functional teams, including creative, digital, media, and account management, to ensure strategic alignment across all campaign elements. • Help monitor and analyze the performance of ongoing campaigns, suggesting optimizations and improvements based on data-driven insights. • Aid in the preparation of clear and compelling presentations that communicate strategic plans and insights to internal teams and clients. • Contribute to brainstorming sessions, encouraging creative and innovative approaches to solve client challenges and capitalize on market opportunities. • Actively seek opportunities for professional growth, staying abreast of industry trends, strategic planning best practices, and emerging technologies. Qualifications • Bachelor's degree in Marketing, Business, Communications, or a related field. • 2-3 years of experience in strategic planning, marketing, or a related area, preferably within an agency or in-house marketing team. • Strong analytical skills, with the ability to distill complex data into actionable insights. • Basic understanding of marketing principles, consumer behavior, and the digital media landscape. • Excellent communication skills, both written and verbal, with the ability to present ideas clearly and persuasively. • Proven ability to work effectively in a collaborative team environment. • High level of creativity and curiosity, with a willingness to explore new ideas and approaches. • Proficiency in Microsoft Office Suite (Excel, PowerPoint, Word) and familiarity with research and analysis tools. Requirements • The hiring salary range for this role is $70,000 - $80,000 plus a discretionary performance bonus. • Hiring salaries are determined through interviews and a review of education, experience, knowledge, skills, abilities of the applicant, parity with other team members, and alignment with market data. Benefits • Unlimited PTO: At Tinuiti, we believe you deserve time to rest, recharge, and enjoy life unplugged. • Healthcare: Medical, Dental, Vision, Life & Disability, Flex Spending Accounts. • Retirement: Match up to 4% of your contributions at 100% with immediate vesting. • Perks and Wellness: Fringe, Forma, Unlimited Telemedicine and Teletherapy available at no cost, Thankful giving, Equity. • Parental Leave: Birthing parents receive 16 weeks of leave with 100% pay (partners 12 weeks) after the birth or adoption of a child. • Learning and Development: On-demand learning (powered by LinkedIn Learning), mentorship program, leadership and management development programs and resources. Apply tot his job