[Remote] Media Buyer (Native Ads)
Note: The job is a remote job and is open to candidates in USA. CapsLock is a dynamic, global IT marketing company that pioneers unique, scalable customer acquisition solutions for B2C clients. The Media Buyer (Native Ads) is responsible for negotiating and buying advertising inventory, while developing, deploying, and optimizing paid media campaigns across multiple digital platforms to achieve high conversion rates and maximize profitability. Responsibilities • Develop, deploy, and optimize paid media campaigns across multiple digital platforms with high conversion rates and maximized profitability • Manage budget allocations and bid parameters to deliver the most efficient results • Active (daily) awareness of campaign performance • Test new ideas based on insights gained from campaign management • Proactively and effectively optimize media buys utilizing KPIs • Ensure that campaign KPIs and objectives are met both near and long term Skills • 4+ years' experience in digital-performance marketing with focus on media buying • 2+ years of Taboola and Outbrain advertising experience • Advanced knowledge of Google Analytics • Proven track record handling high campaign volume, large budgets, complex targeting strategies, and driving results • Solid analytical skills and ability to make decisions based on data - A MUST! • Organizational and multitasking abilities • High-level Excel/Google Sheets proficiency • Knowledge of basic statistics • Good eye for design and creative assets • Yahoo Gemini (Verizon Media Native) experience is a big plus Company Overview • CapsLock is a dynamic global company specializing in scalable customer acquisition solutions for our clients. It was founded in 2021, and is headquartered in Dubai, AE, with a workforce of 51-200 employees. Its website is Apply tot his job