User Campaign Operations Manager, TikTok LIVE - USDS
About the position The TikTok LIVE team's mission is to work hand-in-hand with creators & influencers, agencies, and partner organizations to create an environment that brings communities together in real-time to create meaningful and interactive connections around the globe. In order to enhance collaboration and cross-functional partnerships, among other things, at this time, our organization follows a hybrid work schedule that requires employees to work in the office 3 days a week, or as directed by their manager/department. We regularly review our hybrid work model, and the specific requirements may change at any time. As part of the US LIVE Operations Team, the User/Gifter Campaign Operations Manager will be responsible for strategizing and optimizing the revenue-driving campaigns and programs, to support the business growth of TikTok's US LIVE Gifter Ecosystem. This will come in the form of monthly and quarterly growth strategies, and the execution of campaigns and programs that effectively leverage the best of education, experiments, and incentives resources. Responsibilities • Develop strategies for helping LIVE Gifters succeed on Tiktok by providing scalable solutions that encourage growth and brand expansion on our platform. • Leverage data-driven insights to execute informed business decisions to allow the organization to bridge the gap between Gifter needs and operational infrastructure ensuring a best in class experience on Tiktok. • Design, lead, and continuously improve campaign and programming initiatives that help support sustainable and healthy LIVE business development; Manage and oversee the day-to-day reporting, and resource allocation for campaign and programming initiatives. • Align cross-functionally with our Regional Operations, Analytics, Legal, Compliance & Finance teams to achieve complex and departmentally interconnected objectives. • Champion TikTok USDS Privacy, Safety, and Security guidelines to be the bridge between global business needs and USDS policy and form the utmost confidence in the security of TikTok LIVE business. Requirements • Bachelor's degree or higher with 5+ years of experience in strategy and operations with a focus in areas such as consumer growth, content production, campaign management, or creator/community operations domains. • An in-depth understanding of content business and its related technologies. • Analytical mindset and skills for decision making, experience in performing campaign analysis, and/or attribution analysis + you're comfortable pulling your own data in SQL or modeling in Excel. • Ability to work independently and manage multiple high impact initiatives; proactively identifying opportunities to optimize products and processes. Nice-to-haves • Deep passion for TikTok, mobile entertainment, social media, and popular culture. • Creative mindset and thought process that's focused on teaching creators how to grow and thrive. • Experience in the live streaming space and understanding of live streaming trends. Apply tot his job