Director, Customer Marketing and Advocacy Program Development – Leading Customer Experience and Storytelling at arenaflex

Introduction to arenaflex and the Role At arenaflex, we pride ourselves on delivering exceptional customer experiences, as evidenced by our vast and loyal customer base worldwide. Our passion for showcasing customer success stories and amplifying their voices has been a cornerstone of our approach. To further enhance this effort, we are expanding our high-performing Customer Marketing team and seeking a seasoned executive to lead this dynamic group and evolve our customer advocacy program. This program is not just about creating references and case studies; it's about crafting unique experiences through state-of-the-art briefing centers, advisory boards, executive engagements, and building a vibrant customer community. About the Customer Marketing Team at arenaflex The Customer Marketing team at arenaflex is at the forefront of our customer experience strategy. We are looking for a leader who can not only drive the expansion of our customer advocacy program but also inspire and manage a team of innovative and strategic thinkers. The ideal candidate will be someone who thrives in a fast-paced environment, loves working with customers, and is driven by results. A passion for technology, embracing new challenges, and exceptional people management skills are also essential. As a leader, you will be responsible for developing and executing strategies that map directly to our business priorities, ensuring that our customer marketing efforts are always aligned with and supportive of our overall business goals. Key Responsibilities Develop and lead an enterprise-class customer marketing program that aligns with arenaflex's overall strategy, focusing on fostering brand awareness, increasing sales through customer advocacy, and creating integrated strategies for customer engagement and advocacy. Activate arenaflex advocates through a mix of digital and in-person events, driving process maturity to enhance team efficiency and customer experience. Uncover and amplify customer success stories, managing advocate acquisition, development, and promotion to support the sales cycle and deal closure. Lead and develop a high-performing team, establishing key performance indicators for content and program evaluation and ensuring continuous team development and growth. Collaborate with internal stakeholders to build strong relationships and ensure that customer marketing strategies are well-integrated with other business functions. Essential Qualifications To be successful in this role, you will need: A Bachelor's degree in Marketing, Business, or a related field. A proven track record in launching and driving cross-functional customer engagement programs, with experience in customer advisory boards, summits, and conference speaking engagements. Proficiency in creating Executive Briefing Centers (EBCs) and engaging experiences, along with expertise in customer storytelling. Strong relationship-building skills with internal stakeholders, outstanding project management and organizational skills, and executive presence with excellent communication skills. Leadership skills with a focus on team development, an analytical mindset with experience in data-driven decision-making, and the ability to travel up to 10% of the time. Preferred Qualifications While not required, the following qualifications are highly desirable: 10-15+ years of customer marketing experience, with a strong background in creating strategic plans aligned with business priorities. Strong writing and presentation skills, problem-solving, analytical, and budget management skills. Experience in team building and mentoring, with adaptability to fast-paced environments. Career Growth and Learning Benefits At arenaflex, we are committed to the growth and development of our employees. As a leader in our Customer Marketing team, you will have the opportunity to develop your skills in strategic planning, team management, and customer experience enhancement. You will be part of a dynamic and innovative environment that encourages learning, creativity, and professional growth. Work Environment and Company Culture arenaflex offers a unique and supportive work environment that values diversity, inclusivity, and employee well-being. Our company culture is built around the principles of innovation, teamwork, and customer satisfaction. We believe in fostering a work environment that is collaborative, dynamic, and fun, where every employee feels valued and empowered to contribute their best work. Compensation, Perks, and Benefits arenaflex offers a competitive compensation package, along with a range of perks and benefits designed to support the well-being and career development of our employees. These include opportunities for professional growth, a collaborative and dynamic work environment, and a comprehensive benefits package. How to Apply If you are a motivated and experienced customer marketing professional looking for a new challenge, we encourage you to apply for this exciting opportunity. Please submit your application, including your resume and a cover letter outlining your experience and why you are the ideal candidate for this role. Conclusion Joining arenaflex as our Director, Customer Marketing and Advocacy Program Development, you will be at the forefront of our customer experience strategy, leading a team of talented professionals and driving the evolution of our customer advocacy program. This is a unique opportunity to make a significant impact on our business and our customers, and we look forward to receiving your application. Apply for this job