**Experienced Customer Relationship Management Specialist – Driving Engagement and Retention for arenaflex's US Local Markets**

At arenaflex, we're revolutionizing the way businesses connect with their customers, and we're looking for a talented Customer Relationship Management (CRM) Specialist to join our team. As a key player in our US Local Markets consumer experiments and campaigns, you'll be responsible for developing and executing a comprehensive CRM strategy that drives engagement and retention. If you're passionate about staying ahead of the curve in marketing best practices, building strong relationships with cross-functional stakeholders, and leveraging data to inform your decisions, we want to hear from you. **About arenaflex** arenaflex is a leading innovator in the industry, dedicated to delivering cutting-edge solutions that transform the way businesses interact with their customers. Our team is passionate about staying at the forefront of industry trends, and we're committed to fostering a culture of collaboration, innovation, and growth. As a CRM Specialist at arenaflex, you'll be part of a dynamic team that's shaping the future of customer engagement. **Key Responsibilities** As a Customer Relationship Management Specialist at arenaflex, you'll be responsible for: * **Developing and executing a comprehensive CRM strategy** for all US Local Markets consumer experiments and campaigns, including determining channels and send cadence. * **Creating the strategy and framework** for rapid testing in CRM channels, ensuring that our campaigns are optimized for maximum impact. * **Managing end-to-end development and execution** of email, push, and in-app campaigns, from creative briefs to launch. * **Pulling lists from Snowflake using SQL** and uploading audiences to marketing platforms, ensuring that our campaigns are targeted and effective. * **Tracking initiatives, reporting progress** to the team, and identifying next steps from campaign learnings, as well as understanding campaign performance against current benchmarks. * **Optimizing engagement metrics** through A/B testing and/or applying CRM team insights, and investigating performance inconsistencies to ensure campaigns have optimal scale and effectiveness. * **Establishing strong working relationships** with cross-functional stakeholders in our Strategy & Operations, Merchant account relationship managers, Analytics, and Product teams. * **Staying current on marketing best practices** in email and push notifications, CRM operations, and best practices within Cx Retention team, sharing learnings and insights regularly. **Essential Qualifications** * **Bachelor's degree** in Marketing, Business Administration, or a related field. * **Minimum 3 years of experience** in CRM, marketing, or a related field, with a focus on customer engagement and retention. * **Proven track record** of developing and executing successful CRM strategies, with a strong understanding of email, push, and in-app campaigns. * **Excellent analytical and problem-solving skills**, with the ability to interpret data and inform decisions. * **Strong communication and collaboration skills**, with the ability to work effectively with cross-functional stakeholders. * **Experience with Snowflake and SQL**, with the ability to pull lists and upload audiences to marketing platforms. * **Familiarity with marketing automation platforms**, with the ability to manage campaigns and track performance. **Preferred Qualifications** * **Master's degree** in Marketing, Business Administration, or a related field. * **Experience with A/B testing and experimentation**, with a focus on optimizing engagement metrics. * **Familiarity with CRM operations**, with a focus on best practices and process improvement. * **Experience working with cross-functional teams**, with a focus on collaboration and communication. * **Certifications in marketing or CRM**, such as HubSpot or Salesforce. **Skills and Competencies** * **Strong analytical and problem-solving skills**, with the ability to interpret data and inform decisions. * **Excellent communication and collaboration skills**, with the ability to work effectively with cross-functional stakeholders. * **Ability to stay current on marketing best practices**, with a focus on email, push notifications, and CRM operations. * **Strong project management skills**, with the ability to manage multiple campaigns and track performance. * **Familiarity with marketing automation platforms**, with the ability to manage campaigns and track performance. * **Experience with A/B testing and experimentation**, with a focus on optimizing engagement metrics. **Career Growth Opportunities and Learning Benefits** At arenaflex, we're committed to helping our employees grow and develop their careers. As a CRM Specialist, you'll have access to: * **Regular training and development opportunities**, with a focus on CRM operations, marketing best practices, and industry trends. * **Mentorship and coaching**, with a focus on career growth and development. * **Opportunities for advancement**, with a focus on leadership and management roles. * **A dynamic and supportive work environment**, with a focus on collaboration and innovation. **Work Environment and Company Culture** arenaflex is a remote-first company, with a focus on flexibility and work-life balance. As a CRM Specialist, you'll have the opportunity to work from home or a co-working space, with a focus on productivity and collaboration. Our company culture is built on: * **Innovation and creativity**, with a focus on staying ahead of the curve in industry trends. * **Collaboration and teamwork**, with a focus on building strong relationships with cross-functional stakeholders. * **Continuous learning and development**, with a focus on staying current on marketing best practices and industry trends. * **Work-life balance**, with a focus on flexibility and productivity. **Compensation, Perks, and Benefits** arenaflex offers a competitive compensation package, with a focus on salary, benefits, and perks. As a CRM Specialist, you'll have access to: * **Competitive salary**, with a focus on industry standards and market rates. * **Benefits package**, with a focus on health, dental, and vision insurance. * **Perks and rewards**, with a focus on employee recognition and appreciation. * **Flexible work arrangements**, with a focus on work-life balance and productivity. **Conclusion** If you're a talented CRM Specialist looking for a new challenge, we want to hear from you. At arenaflex, we're committed to delivering cutting-edge solutions that transform the way businesses interact with their customers. Join our team and be part of a dynamic and supportive work environment that's focused on innovation, collaboration, and growth. Apply now and take the first step towards a rewarding career with arenaflex. Apply for this job