Performance Marketing Assistant

Roller Rabbit LLC is a feel-good company that focuses on creating a joyful lifestyle brand. They are seeking a Performance Marketing Assistant to collaborate with the Digital Marketing Manager in executing digital marketing strategies across various channels, enhancing brand awareness, and driving customer engagement. Responsibilities Support Digital Marketing Manager in the rollout of all digital assets across web and marketing channels Assist with strategy and execution across email and SMS programs with the goal of increasing customer engagement and lifetime value Collaborate with Digital Marketing Manager on creation of paid media concepts and content Work with internal teams and external partners to brief and review assets for all digital marketing initiatives Support the loyalty program, continually thinking of new ways to engage our customers and make the tool a key part of our experience Assist with reporting and analysis of site and marketing channel performance Set up campaigns in various systems, ensuring creative and content is loaded correctly Assist in copywriting for email, sms and push notifications Stay on top of trends, push the business to test new tools and technologies Support the build out of digital experiences on the site from homepage assets to landing pages Collaborate with 3rd party agencies ensuring their deadlines are met and content is passed off properly Skills Minimum of 1 - 2 years of experience in fashion / lifestyle marketing Bachelor's degree in marketing, Communications, or related field Excellent verbal and written communication skills and ability to speak with all levels within the business Self-starter, ability to lead and manage projects independently Knowledge and interest in fashion and apparel Strong organizational skills Comfort and adaptability to work individually, as well as in team settings Comfort with working in a fast-paced environment Strong pulse on the industry, trends, new and upcoming technologies Positive, curious attitude Benefits Medical, Dental & Vision Insurance Roller Rabbit Discount and Allowance Unlimited PTO Hybrid work schedule - 3 days in office 2 days remote Weekly lunch in office Summer Fridays Company Overview Roller Rabbit was inspired by a fable of a magical rabbit that Roberta found on a piece of discarded fabric in India. It was founded in 2003, and is headquartered in New York, New York, USA, with a workforce of 51-200 employees. Its website is