Pinterest Specialist
We are a premium home decor store specializing in European-inspired home decor, wall art, pillows, and accessories. You will be responsible for creating engagement and driving sales growth by creating stunning and engaging content and infographics. Only skilled candidates need apply. Here are the main tasks and responsibilities: 1. Profile Optimization Optimize Pinterest bio, board titles, and descriptions for SEO. Ensure consistent branding (logo, banners, pin aesthetics). 2. Keyword Research Identify high-volume, relevant search terms on Pinterest. Incorporate keywords into pin descriptions, board titles, and profile bios. 3. Pin Design Create scroll-stopping, branded pins using tools like Canva. A/B test different pin styles (static, video, idea pins). 4. Content Strategy Develop content calendars based on trends, seasons, and target audience behavior. Schedule pins for optimal posting times using tools like Tailwind. 5. Analytics & Performance Tracking Use Pinterest Analytics and Google Analytics to track metrics: Impressions Clicks Saves Outbound traffic Adjust strategy based on performance. 6. Growth & Engagement Grow followers organically. Engage with followers through comments, group boards, and collaborative pins. 7. Promoted Pins (Ads) Set up and manage Pinterest Ads campaigns. Apply tot his job