[Remote] Meta & Google Ads Specialists [366]

Note: The job is a remote job and is open to candidates in USA. Tadpull is on a mission to equip mid-sized businesses with data and AI tools to compete in e-commerce. They are seeking a highly motivated Meta & Google Ads Specialist to implement and optimize digital advertising campaigns for eCommerce clients, driving measurable results and collaborating with a cross-functional team. Responsibilities • Implementing and managing paid advertising campaigns across Google Ads (including Performance Max), Meta (including Advantage+), and other emerging platforms • Handling day-to-day campaign activities such as pacing, bid adjustments, and audience updates • Developing and delivering weekly and monthly performance reports, highlighting actionable insights • Setting up and monitoring campaign tracking using tools like GA4, Meta CAPI, and UTM parameters • Assisting in the creation of creative briefs and A/B testing matrices based on campaign data • Collaborating with senior team members to analyze campaign outcomes and recommend optimizations • Proactively identifying and proposing small tests or experiments to improve performance • Taking full ownership of smaller eCommerce accounts as proficiency develops • Occasionally, communicating with clients and internal teams to provide updates and insights • Staying current on the latest best practices in paid media, with an emphasis on AI-driven formats, and optimizing feeds, assets, and audience signals accordingly Skills • Excellent English skills and an understanding of North American cultural references • Minimum 3 years of hands-on experience managing paid media campaigns on Google Ads and Meta (Facebook/Instagram) • Exceptional attention to detail - you're someone who can identify inconsistencies or data anomalies before anyone else • Proficient in Excel/Google Sheets for data organization and manipulation • Working knowledge of GA4, Meta Ads Manager, Google Ads, and UTM tracking • Ability to manage multiple accounts, priorities, and timelines without compromising quality • Comfortable taking initiative and showing proactive thinking, while remaining open to feedback and direction • Strong communication and collaboration skills in a remote, team-oriented environment • A growth mindset - you're eager to develop your strategic skills and stay current with evolving trends • Background working with e-commerce and product-based brands • Familiarity with product feeds, Google Merchant Center, and audience segmentation • Experience using Looker Studio (formerly Data Studio) for reporting • Previous experience at an agency or in a multi-client setting • Exposure to platforms such as Amazon Ads, TikTok, or Pinterest • Google and Meta certifications are a plus Benefits • Deep skill development in AI, automation, and modern paid media tactics • Cross-functional learning across SEO, email, and data science • Flexible remote work with a global team • Exposure to exciting e-commerce brands and real impact on growth Company Overview • Remotivate is a staffing company that provides recruitment, remote staffing solutions, and talent acquisition services. It was founded in 2019, and is headquartered in Sheridan, Wyoming, USA, with a workforce of 11-50 employees. Its website is Apply tot his job