Content Creator & Designer - Hybrid

Foothill Credit Union is a community-focused financial institution serving the San Gabriel Valley. The Content Creator and Designer will develop high-quality visual content for various platforms and support marketing initiatives to enhance brand engagement and visibility. Responsibilities Under the guidance of Marketing leadership, design and produce multimedia content (short-form videos, carousels, animations, graphics, and copy) across social platforms while ensuring consistency in brand voice Develop engaging content across various channels (website, emails, social media, paid ads, webinars, in-branch, direct mail, etc.) Follow platform-specific strategies to drive engagement, increase brand awareness, and encourage action Create and implement content plans to drive engagement and conversions Analyze performance using analytics tools, tracking key metrics such as engagement, reach, and conversions, and adjust strategies to optimize results Partner with inter-departmental teams to ensure content aligns with overall strategies and enhances the member experience Coordinate revisions and approvals with internal stakeholders, ensuring adequate time for review Under the guidance of Marketing leadership, create visually appealing content using design templates, and edit for accuracy, clarity, and quality Collaborate with the compliance team to ensure all content adheres to legal, regulatory, and ethical standards Capture member reviews, testimonials, and social media mention to create content that leverages social proof, builds trust, and enhances credibility Monitor social interactions on Google and Yelp pages and other platforms by responding to comments, messages, mentions, and reviews to build meaningful community relationships Leverage generative AI to enhance marketing campaigns and streamline content creation for greater efficiency and impact Create and maintain content calendars, ensuring timely delivery of marketing assets Stay up to date with industry trends, competitive activities, and best practices to ensure content remains relevant Maintain an organized repository of creative files, templates, and project archives Translate campaign concepts into visual assets that drive engagement and clarity Following and adhering to the department’s marketing guidelines, the CCD will produce flyers, posters, branch signage, event materials, and templates Produce engaging video tutorials, testimonials, and promotional content that aligns with marketing objective Design bite-sized, visually engaging content that captures attention and encourages sharing and interaction Create content with a focus on user experience, ensuring readability and visual appeal Prepare files for print and manage production specifications as needed Repurpose content across multiple platforms, tailoring it to each channel’s audience and format Stay updated on design trends and industry best practices to keep creative assets fresh and modern Skills Strong design expertise Hands-on content production experience Experience in concepting, filming, and editing social-first video (such as Reels and TikToks) Excellent communication skills Keen eye for design Experience using generative AI tools for research, ideation, and scaling creative output Ability to design and produce multimedia content (short-form videos, carousels, animations, graphics, and copy) across social platforms Ability to develop engaging content across various channels (website, emails, social media, paid ads, webinars, in-branch, direct mail, etc.) Ability to follow platform-specific strategies to drive engagement, increase brand awareness, and encourage action Ability to create and implement content plans to drive engagement and conversions Ability to analyze performance using analytics tools, tracking key metrics such as engagement, reach, and conversions Ability to partner with inter-departmental teams to ensure content aligns with overall strategies and enhances the member experience Ability to coordinate revisions and approvals with internal stakeholders Ability to create visually appealing content using design templates, and edit for accuracy, clarity, and quality Ability to collaborate with the compliance team to ensure all content adheres to legal, regulatory, and ethical standards Ability to capture member reviews, testimonials, and social media mentions to create content that leverages social proof Ability to monitor social interactions on Google and Yelp pages and other platforms Ability to leverage generative AI to enhance marketing campaigns and streamline content creation Ability to create and maintain content calendars Ability to stay up to date with industry trends, competitive activities, and best practices Ability to maintain an organized repository of creative files, templates, and project archives Ability to translate campaign concepts into visual assets Ability to produce flyers, posters, branch signage, event materials, and templates Ability to produce engaging video tutorials, testimonials, and promotional content Ability to design bite-sized, visually engaging content Ability to create content with a focus on user experience Ability to prepare files for print and manage production specifications Ability to repurpose content across multiple platforms Ability to stay updated on design trends and industry best practices Benefits 100% covered Medical/Dental/Vision for Team Members 401(k) plan with match Profit-Sharing Plan Paid Holidays Paid Time-Off And more! Company Overview Foothill Credit Union is a non-profit organization that provides checking and saving accounts, personal loans, and credit card services. It was founded in 1958, and is headquartered in Arcadia, California, USA, with a workforce of 51-200 employees. Its website is